Formulations and textures

Formulations & Textures

Cosmetic formulations and textures for your brand.

The right formulation defines how a product performs, feels and is perceived by your customers. PLCC supports you in selecting, adapting and developing premium formulations for skincare, decorative cosmetics and customised private label projects.

Discuss Your Formulation
Professional product photography showing Brand it! private label cosmetic products with different formulations and textures.

Texture Meets Strategy

Not every formulation is the right fit for every brand.

A lightweight gel cream creates different expectations than a rich moisturiser. A serum performs differently from a foundation or lip oil. That’s why we never look at formulations in isolation. We always consider your target audience, brand positioning, packaging and product application.

Development Options

Ready-to-go or custom formulation?

01

Ready-to-go Formulations

Proven formulations provide an efficient starting point and can be adapted to your project requirements. An ideal solution for brands looking for premium quality with shorter development times.

02

Custom Formulations

If your brand requires exclusive textures, unique performance or maximum differentiation, we develop an individual formulation tailored to your concept.

Texture Categories

From lightweight to rich textures.

01

Creams & Emulsions

Premium formulations for facial and body care combining comfort, performance and a pleasant skin feel.

02

Gels & Gel Creams

Fresh, lightweight textures for modern skincare and after-sun concepts.

03

Fluids & Lotions

Fast-absorbing formulations suitable for lightweight care, body care and functional cosmetic products.

04

Serums & Concentrates

Active ingredient-focused products designed for high-performance skincare.

05

Powders & Compacts

Decorative cosmetic textures ranging from loose powders to pressed products.

06

Lip Care & Glosses

From nourishing lip balms to glossy, coloured and oil-based lip products.

Macro photograph of different cosmetic textures including cream, gel, serum, foundation and powder.

Expertise That Guides Decisions

We don’t just recommend formulations — we recommend what works for your market.

Which texture matches your target price point? What sensory experience does your audience expect? Which formulation delivers the best balance between quality, feasibility and commercial success? We help you make confident decisions.

Process

Finding the right formulation step by step.

01

Requirements

We define your product idea, target audience and desired product performance.

02

Formulation Selection

We evaluate suitable ready-to-go formulations or customised development options.

03

Sampling

You evaluate texture, sensory performance, application and packaging compatibility.

04

Finalisation

The formulation is prepared for production together with claims, packaging and regulatory requirements.

FAQ

Frequently asked questions about cosmetic formulations.

What are ready-to-go formulations?

Ready-to-go formulations are proven cosmetic formulas that provide an efficient starting point for private label projects and can often be adapted to your brand requirements.

Can formulations be customised?

Yes. Depending on the project, formulations can be adapted regarding texture, fragrance, colour or performance.

Which skincare textures are available?

Creams, gels, fluids, lotions, serums, oils, masks and many other skincare formulations are available.

Does PLCC also develop decorative cosmetics?

Yes. Besides skincare, we support projects involving foundations, powders, mascaras, lip products and many other decorative cosmetics.

Which formulation is right for your brand?

Let’s discuss whether a proven ready-to-go formulation or a fully customised development is the right solution for your next cosmetic project.

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